I was reading an article from the Harvard Business Review written by Strategist, Dorie Clark, says that almost every culture has its own metaphor about what happens to people who are judged by their peers to be overreaching.
The U.S. is known for its embrace of assertive self-confidence, etc…however personal branding is seen as a positive way to differentiate oneself in the American workplace. For foreign professionals who grew up with a entirely different bag of cultural customs and who now need to succeed in the U.S. may find a great deal of difficulties and challenges.
One Indian manager from Dorie's research group compared branding to "committing a sin". That sounds a bit extreme for us , americans, but this is a strong indicator of how hard it can be to do personal branding from countries like China, Korea or India where modesty, composure and self-control are valued than the ability to toot your own horn.
I have had my fair share of traveling and I find it best to just be very observant and do as the natives do according to the country you live in.
No comments:
Post a Comment